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	<title>Comments on: The Brand Called Obama®</title>
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	<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/</link>
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	<pubDate>Sun, 08 Nov 2009 04:21:51 +0000</pubDate>
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		<title>By: Antenna</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-252314</link>
		<dc:creator>Antenna</dc:creator>
		<pubDate>Sat, 17 May 2008 21:40:19 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-252314</guid>
		<description>~Yawn~

I can't believe I spent 5 minutes reading this. So what? Ryan Seacrest of American Idol just copyrighted his name. It's a legal thing mostly. It reduced boneheads from trying to impersonate you or make $ off your notoriety. Big deal. When are the Clintonites going to accept the fact that it's Obama, or a war with Iran, paid for by your grandkids?</description>
		<content:encoded><![CDATA[<p>~Yawn~</p>
<p>I can&#8217;t believe I spent 5 minutes reading this. So what? Ryan Seacrest of American Idol just copyrighted his name. It&#8217;s a legal thing mostly. It reduced boneheads from trying to impersonate you or make $ off your notoriety. Big deal. When are the Clintonites going to accept the fact that it&#8217;s Obama, or a war with Iran, paid for by your grandkids?</p>
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		<title>By: Obama tarnishes Democrats, the American Presidency with &#8220;Obama for President Incorporated.&#8221; &#171; Valentine Bonnaire</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-251594</link>
		<dc:creator>Obama tarnishes Democrats, the American Presidency with &#8220;Obama for President Incorporated.&#8221; &#171; Valentine Bonnaire</dc:creator>
		<pubDate>Sat, 17 May 2008 16:35:59 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-251594</guid>
		<description>[...] all about it at No Quarter, in New Hampster&#8217;s [...]</description>
		<content:encoded><![CDATA[<p>[...] all about it at No Quarter, in New Hampster&#8217;s [...]</p>
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		<title>By: karen for Clinton</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-251370</link>
		<dc:creator>karen for Clinton</dc:creator>
		<pubDate>Sat, 17 May 2008 13:50:38 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-251370</guid>
		<description>Hampster, fine rendering of product above by your esteemed self.

And here is my view.  Obama is mulifaceted.  He spins and turns and shows his other faces as needed.

He is therefore a blank slate with no acual stance and upon which dreamers can write their "dear Santa" lists and expect fulfilment.

He is an empty suit, the man behind the curtain, humpty dumpty, the sham of the century snake oil salesman and egotist extrodinaire but the one thing he is NOT is this - ELECTABLE in November.

I won't click on the article btw, I do not watch TV due to desire to remain an unbrainwashed member of the masses who are divided into too many classes.

We're people, we are people.  And we ain't no brand.

The pollsters divide the masses into classes but what they fail to see is we have the ability to move around on them and defy our classification.

Hey, I'm branded democrat due to my whole life as such but just recently found out it isn't a permanent affliction.  Go figure, Independent suits me way more.</description>
		<content:encoded><![CDATA[<p>Hampster, fine rendering of product above by your esteemed self.</p>
<p>And here is my view.  Obama is mulifaceted.  He spins and turns and shows his other faces as needed.</p>
<p>He is therefore a blank slate with no acual stance and upon which dreamers can write their &#8220;dear Santa&#8221; lists and expect fulfilment.</p>
<p>He is an empty suit, the man behind the curtain, humpty dumpty, the sham of the century snake oil salesman and egotist extrodinaire but the one thing he is NOT is this - ELECTABLE in November.</p>
<p>I won&#8217;t click on the article btw, I do not watch TV due to desire to remain an unbrainwashed member of the masses who are divided into too many classes.</p>
<p>We&#8217;re people, we are people.  And we ain&#8217;t no brand.</p>
<p>The pollsters divide the masses into classes but what they fail to see is we have the ability to move around on them and defy our classification.</p>
<p>Hey, I&#8217;m branded democrat due to my whole life as such but just recently found out it isn&#8217;t a permanent affliction.  Go figure, Independent suits me way more.</p>
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		<title>By: Laura W</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250775</link>
		<dc:creator>Laura W</dc:creator>
		<pubDate>Sat, 17 May 2008 01:43:40 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250775</guid>
		<description>You know, I've read a lot about what Obama did in Illinois and when he was elected to the U.S. Senate to create/build his brand and I, too, have to give it to Axelrod et al. This "branding" has really been magnificent on many levels.

But - and here's the key: branding is not authenticity: It builds around something in a product that can be "exaggerated" in a positive way (for lack of a better word) and builds onto it in branches.

This also tells me something about the generation that supports Obama and that is not positive. We have a generation that is ignorant of our political history, our parties, and our processes, and they are also creating and adding onto their own "narrative" (for lack of a better word) about what democracy is. And, because they control the medium (Internet, web, technology), for the most part, the "rules" are exclusively theirs. And there is little remorse or concern about what harm these rules may do to harm others (45+ people, women, seniors, lower income/education, non-urban). Further, when they are challenged, they control and manage the narrative so that it - not them - changes.

I certainly wish that Hillary had used technology better than she did in this campaign - because I think it would have fundamentally changed the dynamics for her - in addition to a whole 'nother article I could write about the ways in which men and women differ in how they perceive and utilize technologies). HINT: Women tend to be far more cooperation-oriented and inclusive; men, in spite of the spin that Obama is such a "feminist", are frequently likely to be exclusive and competitive for competition's sake.

For now, I would rather support a candidate (Clinton) and a system (Democracy 1.0) - flawed as it is - that recognizes the fundamentals of democracy and participation, rather than  on a "user-created" technology-driven democracy that can and does change both the rules and the outcomes on a whim, with little regard for the "minority" views and opinions.</description>
		<content:encoded><![CDATA[<p>You know, I&#8217;ve read a lot about what Obama did in Illinois and when he was elected to the U.S. Senate to create/build his brand and I, too, have to give it to Axelrod et al. This &#8220;branding&#8221; has really been magnificent on many levels.</p>
<p>But - and here&#8217;s the key: branding is not authenticity: It builds around something in a product that can be &#8220;exaggerated&#8221; in a positive way (for lack of a better word) and builds onto it in branches.</p>
<p>This also tells me something about the generation that supports Obama and that is not positive. We have a generation that is ignorant of our political history, our parties, and our processes, and they are also creating and adding onto their own &#8220;narrative&#8221; (for lack of a better word) about what democracy is. And, because they control the medium (Internet, web, technology), for the most part, the &#8220;rules&#8221; are exclusively theirs. And there is little remorse or concern about what harm these rules may do to harm others (45+ people, women, seniors, lower income/education, non-urban). Further, when they are challenged, they control and manage the narrative so that it - not them - changes.</p>
<p>I certainly wish that Hillary had used technology better than she did in this campaign - because I think it would have fundamentally changed the dynamics for her - in addition to a whole &#8216;nother article I could write about the ways in which men and women differ in how they perceive and utilize technologies). HINT: Women tend to be far more cooperation-oriented and inclusive; men, in spite of the spin that Obama is such a &#8220;feminist&#8221;, are frequently likely to be exclusive and competitive for competition&#8217;s sake.</p>
<p>For now, I would rather support a candidate (Clinton) and a system (Democracy 1.0) - flawed as it is - that recognizes the fundamentals of democracy and participation, rather than  on a &#8220;user-created&#8221; technology-driven democracy that can and does change both the rules and the outcomes on a whim, with little regard for the &#8220;minority&#8221; views and opinions.</p>
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		<title>By: Deb</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250692</link>
		<dc:creator>Deb</dc:creator>
		<pubDate>Sat, 17 May 2008 00:54:44 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250692</guid>
		<description>This is what Axelrod does best-look at his other company: ASK Public Strategies.</description>
		<content:encoded><![CDATA[<p>This is what Axelrod does best-look at his other company: ASK Public Strategies.</p>
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		<title>By: Northwest rain</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250676</link>
		<dc:creator>Northwest rain</dc:creator>
		<pubDate>Sat, 17 May 2008 00:44:00 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250676</guid>
		<description>Because HILLARY is winning!!!

  She has the popular vote and will go into the convention with the popular vote.

  As people get to know the product they decide to reject snObama.</description>
		<content:encoded><![CDATA[<p>Because HILLARY is winning!!!</p>
<p>  She has the popular vote and will go into the convention with the popular vote.</p>
<p>  As people get to know the product they decide to reject snObama.</p>
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		<title>By: Northwest rain</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250667</link>
		<dc:creator>Northwest rain</dc:creator>
		<pubDate>Sat, 17 May 2008 00:38:19 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250667</guid>
		<description>I can see a ad to counter the marketing --

  "Are we buying soap or buying a President?" 

   Marketing is using knowledge of human psychology to sell a product. 

  snObama is a product being sold as a candidate. 

  Selling is psychological manipulation -- and most people don't even realize that they are being manipulated -- until it is too late. I can't even bare to watch TV any longer because the psychological manipulation to sell products has gotten much worse. 

  However, I do believe that the good folks in WV saw through snObama's advertising blitz and showed him what they thought of Axlerod's manipulations.</description>
		<content:encoded><![CDATA[<p>I can see a ad to counter the marketing &#8211;</p>
<p>  &#8220;Are we buying soap or buying a President?&#8221; </p>
<p>   Marketing is using knowledge of human psychology to sell a product. </p>
<p>  snObama is a product being sold as a candidate. </p>
<p>  Selling is psychological manipulation &#8212; and most people don&#8217;t even realize that they are being manipulated &#8212; until it is too late. I can&#8217;t even bare to watch TV any longer because the psychological manipulation to sell products has gotten much worse. </p>
<p>  However, I do believe that the good folks in WV saw through snObama&#8217;s advertising blitz and showed him what they thought of Axlerod&#8217;s manipulations.</p>
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		<title>By: Northwest rain</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250650</link>
		<dc:creator>Northwest rain</dc:creator>
		<pubDate>Sat, 17 May 2008 00:28:34 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250650</guid>
		<description>Thanks Ellen -- your remark gave me a good laugh.

  And women have responded to Oprah -- and she's been dropping DOWN lately. It's about time women get to see the "real" Oprah!</description>
		<content:encoded><![CDATA[<p>Thanks Ellen &#8212; your remark gave me a good laugh.</p>
<p>  And women have responded to Oprah &#8212; and she&#8217;s been dropping DOWN lately. It&#8217;s about time women get to see the &#8220;real&#8221; Oprah!</p>
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		<title>By: Northwest rain</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250630</link>
		<dc:creator>Northwest rain</dc:creator>
		<pubDate>Sat, 17 May 2008 00:17:20 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250630</guid>
		<description>&lt;em&gt;Obama is one of the strongest Brands I have ever seen and it was built slowly and sure and with lots of money. And from the bottom up because there’s nothing in that suit at all.&lt;/em&gt;

   On another thread I liken snObama to an android -- one that acts based on data input by mentors or programmers. He has no depth -- and he changes his message to suit his audience. 

  He is also devoid of empathy -- I just can't find a trace of empathy in him. 

  Whereas the Clintons are flawed humans -- as is the real human trait -- to be flawed -- or as one of my Professors called it "Normal neurotic". The Clintons are both very empathetic individuals -- I'd guess they both have a double dose of the empathy gene.</description>
		<content:encoded><![CDATA[<p><em>Obama is one of the strongest Brands I have ever seen and it was built slowly and sure and with lots of money. And from the bottom up because there’s nothing in that suit at all.</em></p>
<p>   On another thread I liken snObama to an android &#8212; one that acts based on data input by mentors or programmers. He has no depth &#8212; and he changes his message to suit his audience. </p>
<p>  He is also devoid of empathy &#8212; I just can&#8217;t find a trace of empathy in him. </p>
<p>  Whereas the Clintons are flawed humans &#8212; as is the real human trait &#8212; to be flawed &#8212; or as one of my Professors called it &#8220;Normal neurotic&#8221;. The Clintons are both very empathetic individuals &#8212; I&#8217;d guess they both have a double dose of the empathy gene.</p>
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		<title>By: moose-14</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250412</link>
		<dc:creator>moose-14</dc:creator>
		<pubDate>Fri, 16 May 2008 22:34:52 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250412</guid>
		<description>OT, but I wasn't sure where to ask this, and given Obama is the new Bush, I was wondering what the republican attitude is now toward the Saudis?

It appears the Saudis DISS Mr Bush, and Mr Cheney, at times, no longer the fathers conducting business, but the sons.

And given there are new girls in town, or boys, as the case may be, has the US lost it's appeal? 

Have the Saudis gone Hollywood, like a newly minted star, like the Madonna of old, will they leave behind the old and frumpy, for the new and glamorous, in the oil and business world?</description>
		<content:encoded><![CDATA[<p>OT, but I wasn&#8217;t sure where to ask this, and given Obama is the new Bush, I was wondering what the republican attitude is now toward the Saudis?</p>
<p>It appears the Saudis DISS Mr Bush, and Mr Cheney, at times, no longer the fathers conducting business, but the sons.</p>
<p>And given there are new girls in town, or boys, as the case may be, has the US lost it&#8217;s appeal? </p>
<p>Have the Saudis gone Hollywood, like a newly minted star, like the Madonna of old, will they leave behind the old and frumpy, for the new and glamorous, in the oil and business world?</p>
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		<title>By: Fem Dem inPa.</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250394</link>
		<dc:creator>Fem Dem inPa.</dc:creator>
		<pubDate>Fri, 16 May 2008 22:28:25 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250394</guid>
		<description>Whatever Obama says about what he was for or against prior to 06 is irrelevant. He wasn't in Congress.</description>
		<content:encoded><![CDATA[<p>Whatever Obama says about what he was for or against prior to 06 is irrelevant. He wasn&#8217;t in Congress.</p>
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		<title>By: workingclass artist</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250008</link>
		<dc:creator>workingclass artist</dc:creator>
		<pubDate>Fri, 16 May 2008 19:38:59 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-250008</guid>
		<description>You could be right....I'm from Texas so my perspective on GWB has always been that of the sceptic....I never saw the brand...I guess it worked...He was seen as an idiot by us local dems...</description>
		<content:encoded><![CDATA[<p>You could be right&#8230;.I&#8217;m from Texas so my perspective on GWB has always been that of the sceptic&#8230;.I never saw the brand&#8230;I guess it worked&#8230;He was seen as an idiot by us local dems&#8230;</p>
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		<title>By: Hillary or Bust</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249938</link>
		<dc:creator>Hillary or Bust</dc:creator>
		<pubDate>Fri, 16 May 2008 18:59:49 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249938</guid>
		<description>I don't think Obama's ascendancy is an issue of good branding so much as a lot of angry, desperate white liberals (I'm a white liberal BTW) who wanted to believe that their savior had come. And sexism.

I'm in an area where a lot of leftists are pro-Obama without really knowing why, other than Obama voted against the war. I have a friend whose main reason for voting for Obama was that "he's a uniter, not a divider." And underneath that sentiment is, I believe, an unconscious sexism against Hillary, and a discomfort with powerful women. 

If Obama's opposition had been a male candidate, I don't think he would have gotten this far by a longshot.</description>
		<content:encoded><![CDATA[<p>I don&#8217;t think Obama&#8217;s ascendancy is an issue of good branding so much as a lot of angry, desperate white liberals (I&#8217;m a white liberal BTW) who wanted to believe that their savior had come. And sexism.</p>
<p>I&#8217;m in an area where a lot of leftists are pro-Obama without really knowing why, other than Obama voted against the war. I have a friend whose main reason for voting for Obama was that &#8220;he&#8217;s a uniter, not a divider.&#8221; And underneath that sentiment is, I believe, an unconscious sexism against Hillary, and a discomfort with powerful women. </p>
<p>If Obama&#8217;s opposition had been a male candidate, I don&#8217;t think he would have gotten this far by a longshot.</p>
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		<title>By: LDW</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249843</link>
		<dc:creator>LDW</dc:creator>
		<pubDate>Fri, 16 May 2008 18:16:37 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249843</guid>
		<description>Do keep in mind Ol' Fosbach, Sweetie, that ALL women used to be disenfranchised, according to the Rules.

And all slaves were disenfranchised and treated as chattle. Well, imagine the uppedy-ness of those slaves who didn't agree with the Rules!

Look, the Democratic Party Rules are of recent and ill-considered invention, so how about considering what is fair, and democratic, instead of what is petty and bureaucratic?</description>
		<content:encoded><![CDATA[<p>Do keep in mind Ol&#8217; Fosbach, Sweetie, that ALL women used to be disenfranchised, according to the Rules.</p>
<p>And all slaves were disenfranchised and treated as chattle. Well, imagine the uppedy-ness of those slaves who didn&#8217;t agree with the Rules!</p>
<p>Look, the Democratic Party Rules are of recent and ill-considered invention, so how about considering what is fair, and democratic, instead of what is petty and bureaucratic?</p>
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		<title>By: speaktruth</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249674</link>
		<dc:creator>speaktruth</dc:creator>
		<pubDate>Fri, 16 May 2008 17:08:21 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249674</guid>
		<description>Hey, fosbach, thanks for pointing out yet another similarity to Hitler and the Nazis.
    Weren't they big on the "rules" too? As in "I was just following orders?" as legitimate excuse for killing millions in concentration camps. 
    I know, I know, it's certainly not the same.
    Yet Hitler didn't begin with concentration camps. It took years to get there. Change for fascism is always subtle form of mind control. And following rules is always part of it.
      Hitler won an election in 1933. People believed what he was telling them. Especially the youth. And people getting "all fired up" at rallies. People who didn''t understand what he was all about - and didn't want to take the trouble to find out - or to question "The Anointed." They worshiped him. He had charisma.
     And the average guy sending thousands to the gas chambers at Treblinka or shooting naked women and children standing over open pits did it because they were abiding by the RULES or orders they were given. Never questioning whether they were ethical, moral or human.
      Yes, yes, it's a stretch. But the way it starts is the same: Don't question what you are told, don't think for yourself, follow those RULES. Making rules more important then democracy - or morality or humanity.
      Taking away votes from two states of voters because of something a few party leaders did is pretty serious, and, I believe, has never been done before.
   The fact that so many Obama supporters don't question this or anything else is very scary.</description>
		<content:encoded><![CDATA[<p>Hey, fosbach, thanks for pointing out yet another similarity to Hitler and the Nazis.<br />
    Weren&#8217;t they big on the &#8220;rules&#8221; too? As in &#8220;I was just following orders?&#8221; as legitimate excuse for killing millions in concentration camps.<br />
    I know, I know, it&#8217;s certainly not the same.<br />
    Yet Hitler didn&#8217;t begin with concentration camps. It took years to get there. Change for fascism is always subtle form of mind control. And following rules is always part of it.<br />
      Hitler won an election in 1933. People believed what he was telling them. Especially the youth. And people getting &#8220;all fired up&#8221; at rallies. People who didn&#8221;t understand what he was all about - and didn&#8217;t want to take the trouble to find out - or to question &#8220;The Anointed.&#8221; They worshiped him. He had charisma.<br />
     And the average guy sending thousands to the gas chambers at Treblinka or shooting naked women and children standing over open pits did it because they were abiding by the RULES or orders they were given. Never questioning whether they were ethical, moral or human.<br />
      Yes, yes, it&#8217;s a stretch. But the way it starts is the same: Don&#8217;t question what you are told, don&#8217;t think for yourself, follow those RULES. Making rules more important then democracy - or morality or humanity.<br />
      Taking away votes from two states of voters because of something a few party leaders did is pretty serious, and, I believe, has never been done before.<br />
   The fact that so many Obama supporters don&#8217;t question this or anything else is very scary.</p>
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		<title>By: Susaninbosque</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249667</link>
		<dc:creator>Susaninbosque</dc:creator>
		<pubDate>Fri, 16 May 2008 17:07:13 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249667</guid>
		<description>"He is a really MEAN NASTY EVIL looking thing when he’s mad."  This is the problem with trying to keep your "Brand" organized and trying to remember what to do.... on some level, Obama must be really beyong irritated that everyone else is running his life cause he sure ain't.</description>
		<content:encoded><![CDATA[<p>&#8220;He is a really MEAN NASTY EVIL looking thing when he’s mad.&#8221;  This is the problem with trying to keep your &#8220;Brand&#8221; organized and trying to remember what to do&#8230;. on some level, Obama must be really beyong irritated that everyone else is running his life cause he sure ain&#8217;t.</p>
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		<title>By: zozosmom</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249661</link>
		<dc:creator>zozosmom</dc:creator>
		<pubDate>Fri, 16 May 2008 17:04:21 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249661</guid>
		<description>The Obama brand violates two very important rules of marketing.

1. No matter how good your marketing, if your product sucks it will fail eventually.

2. Never insult the customer.</description>
		<content:encoded><![CDATA[<p>The Obama brand violates two very important rules of marketing.</p>
<p>1. No matter how good your marketing, if your product sucks it will fail eventually.</p>
<p>2. Never insult the customer.</p>
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		<title>By: Susaninbosque</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249650</link>
		<dc:creator>Susaninbosque</dc:creator>
		<pubDate>Fri, 16 May 2008 16:58:37 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249650</guid>
		<description>I understand your point of view here but not so sure.  Many people had the same reaction and I immediately thought, so here we go again: more of the doubleup on the lady.  Women are beyond furious.  Clearly, Axelrod does not understand women because the timing was soooo insulting that it really notched up the female fury.  I think this one may have been a flub actually but a desperate flub.</description>
		<content:encoded><![CDATA[<p>I understand your point of view here but not so sure.  Many people had the same reaction and I immediately thought, so here we go again: more of the doubleup on the lady.  Women are beyond furious.  Clearly, Axelrod does not understand women because the timing was soooo insulting that it really notched up the female fury.  I think this one may have been a flub actually but a desperate flub.</p>
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		<title>By: Susaninbosque</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249635</link>
		<dc:creator>Susaninbosque</dc:creator>
		<pubDate>Fri, 16 May 2008 16:52:39 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249635</guid>
		<description>The New Hampster has produced a brilliant and accurate article here and the responses mean that most of these folks don't get it.

Obama is one of the strongest Brands I have ever seen and it was built slowly and sure and with lots of money.  And from the bottom up because there's nothing in that suit at all.  But I still say it was not Axelrod on his own.  This is a brand with great appeal but it fronts for nothing but Repulbican values and purposes.  This brand was not built by Axelrod alone so do give Rove and cohorts some credit here.

"I don’t know how he does it or even how he manages to remember who he is at different times."  You would think this would be a problem and it is a great observation, New Hampster, but I have come to believe that there is no there there to Obama - meaning he is only what everyone wants him to be so learning three positions isn't all that hard but we are seeing some strain (lack of sleep - change of drugs - boredom??) now and he does need some "cleaning up" as you point out.

But IMPORTANT:  Bill Clinton (and Hillary in particular) could never be a brand and are in this way somewhat disadvantaged.  The Clintons are people with long histories of understanding the world, taking political positions, deep reflective positions,growing with problems.  Hilllary's abiltiy to be reflective in public and let people see it, is remarkable to me.  She is deeply reflective.  Obama cannot reflect because he doesn't have anything inside of that empty suit.  (Something in me would feel sorrry for him if he wasn't willing to front some of the most evil and monstrous forces that I've seen at work - if nothing else, think Kenya here.)  But he has no ability to reflect and as such he is easy to train and train well.

Bill and Hillary are grown developed and fleshed out folks with pasts full of mistakes and triumphs who cannot be BRANDED.  They may be bigger than life in some ways but their suits are very full and they are very real.  The MSM has no idea how to sell them but when they see a fully developed BRAND which is easy to push (and sends a thrill up a leg) they can cooperate especially when GE is in there telling them to and paying them to.

Obama is a great BRAND and Hillary is a great HUMAN BEING AND LEADER AND POLITICIAN.  

You are not voting for Obama when you vote for him and it is not totally clear what you are voting for yet but basically, I am certain you are voting against democracy and human dignity as we know it.  When you are voting for Obama, you are voting for some form of totalitarianism, for hidden puppet-masters and something worse than Republicans.  Whatever it is, it is dark and will lead us somewhere we don't want to go. And the ring connection is appropriate.

I have been in marketing all of my life and this indeed outdoes the best but in all of the worst possible ways.  

He needs to be stopped is all I know and all I see is one poltiician after another being bought up and used.  True courage is what is needed now.  In the next month or so, you will see what everyone is made of and it better be the "right stuff."  It better be courageous. Make a list of Obama's supporters and Hillary's supporters in the public and notice the lack of backbone in the Obama bunch.  And do believe Jack Nicholson when he speaks.  

Now, this country really needs grace and faith and it ain't the kind that Rev Wright's been pushing.....</description>
		<content:encoded><![CDATA[<p>The New Hampster has produced a brilliant and accurate article here and the responses mean that most of these folks don&#8217;t get it.</p>
<p>Obama is one of the strongest Brands I have ever seen and it was built slowly and sure and with lots of money.  And from the bottom up because there&#8217;s nothing in that suit at all.  But I still say it was not Axelrod on his own.  This is a brand with great appeal but it fronts for nothing but Repulbican values and purposes.  This brand was not built by Axelrod alone so do give Rove and cohorts some credit here.</p>
<p>&#8220;I don’t know how he does it or even how he manages to remember who he is at different times.&#8221;  You would think this would be a problem and it is a great observation, New Hampster, but I have come to believe that there is no there there to Obama - meaning he is only what everyone wants him to be so learning three positions isn&#8217;t all that hard but we are seeing some strain (lack of sleep - change of drugs - boredom??) now and he does need some &#8220;cleaning up&#8221; as you point out.</p>
<p>But IMPORTANT:  Bill Clinton (and Hillary in particular) could never be a brand and are in this way somewhat disadvantaged.  The Clintons are people with long histories of understanding the world, taking political positions, deep reflective positions,growing with problems.  Hilllary&#8217;s abiltiy to be reflective in public and let people see it, is remarkable to me.  She is deeply reflective.  Obama cannot reflect because he doesn&#8217;t have anything inside of that empty suit.  (Something in me would feel sorrry for him if he wasn&#8217;t willing to front some of the most evil and monstrous forces that I&#8217;ve seen at work - if nothing else, think Kenya here.)  But he has no ability to reflect and as such he is easy to train and train well.</p>
<p>Bill and Hillary are grown developed and fleshed out folks with pasts full of mistakes and triumphs who cannot be BRANDED.  They may be bigger than life in some ways but their suits are very full and they are very real.  The MSM has no idea how to sell them but when they see a fully developed BRAND which is easy to push (and sends a thrill up a leg) they can cooperate especially when GE is in there telling them to and paying them to.</p>
<p>Obama is a great BRAND and Hillary is a great HUMAN BEING AND LEADER AND POLITICIAN.  </p>
<p>You are not voting for Obama when you vote for him and it is not totally clear what you are voting for yet but basically, I am certain you are voting against democracy and human dignity as we know it.  When you are voting for Obama, you are voting for some form of totalitarianism, for hidden puppet-masters and something worse than Republicans.  Whatever it is, it is dark and will lead us somewhere we don&#8217;t want to go. And the ring connection is appropriate.</p>
<p>I have been in marketing all of my life and this indeed outdoes the best but in all of the worst possible ways.  </p>
<p>He needs to be stopped is all I know and all I see is one poltiician after another being bought up and used.  True courage is what is needed now.  In the next month or so, you will see what everyone is made of and it better be the &#8220;right stuff.&#8221;  It better be courageous. Make a list of Obama&#8217;s supporters and Hillary&#8217;s supporters in the public and notice the lack of backbone in the Obama bunch.  And do believe Jack Nicholson when he speaks.  </p>
<p>Now, this country really needs grace and faith and it ain&#8217;t the kind that Rev Wright&#8217;s been pushing&#8230;..</p>
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		<title>By: rwc</title>
		<link>http://www.noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249634</link>
		<dc:creator>rwc</dc:creator>
		<pubDate>Fri, 16 May 2008 16:52:22 +0000</pubDate>
		<guid isPermaLink="false">http://noquarterusa.net/blog/2008/05/16/the-brand-called-obama%c2%ae/#comment-249634</guid>
		<description>The way Axelrod marketed Barky also made content/issues irrelevant. Hell most of Barky's fevered supporters don't even know what he stands legislative or otherwise.</description>
		<content:encoded><![CDATA[<p>The way Axelrod marketed Barky also made content/issues irrelevant. Hell most of Barky&#8217;s fevered supporters don&#8217;t even know what he stands legislative or otherwise.</p>
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