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Even Newsweek Thinks Wolffe’s book is Weak

I wondered how a book written so soon after BOs ascension to the presidency could possibly be useful. “It’s just too soon,” I thought. (I fully expect to see an “in depth” biography about Kris Allen any day now). Even Bob Woodward waits a couple of years. But there’s usually a “journalist” willing to write that book and make bank. This time it’s Richard Wolfe.

Ani did a great article about this book recently, covering the “substance” of this book. So why am I doing one now? Well, there’s a little backstory you might like to know. Politico calls it “A sheep in Wolffe’s clothing?” Heh. The title is an ever-so-accurate summary.

It was Barack Obama himself who first proposed that Newsweek reporter Richard Wolffe make a play to be this generation’s Theodore White—the legendary journalist whose insider account of the 1960 election painted John F. Kennedy in heroic light.

Now, I must say, that’s a seduction. Telling a “journalist” that he, too, can become an important writer, writing about important people with insight and depth is a powerful come on. Gotta be hard to resist – particularly if it’s the Messiah asking you to write the greatest story ever told. There’s years of pundit shows to appear on, panels to look distinguished at, royalties, quotations and approbation. You will be taken seriously for life, baby. Just look at Ben Bradlee, Eleanor Clift and Theodore White. Bank, baby, bank.

But there’s a pothole in the road to literary immortality:

. . . far from being the toast of Newsweek, which once built its franchise around reporters who were close to the powerful, Wolffe now has a frosty relationship with his former employer.

At a book party at Washington’s Café Atlantico Monday night, there were quail eggs and caviar but no Newsweek editors, who declined to speak on-the-record about Wolffe or his book.

Some of his former colleagues grumble privately that the magazine gained little of news value from Wolffe’s access to Obama and his inner circle, and suggest he lost detachment as he became more enraptured by a politician with whom he shares personal and ideological sympathies.

Commentary has an excellent point about Newsweek’s concern that Wolffe was too close to Obama.

Perhaps the most striking thing to note is Wolffe’s former colleagues at Newsweek coming to the conclusion that Wolffe had become “enraptured” by Obama and lost his detachment — an extraordinarily damning assessment, given that Newsweek is itself utterly enraptured by Obama. It treats him, on a weekly basis, like a political Messiah.

Back to Politico:

“Renegade” is billed on its cover as “based on exclusive interviews with Barack Obama.” The footnotes detail 21 such interviews. They were so exclusive, as it happens, that key elements of them apparently did not appear contemporaneously in Newsweek, which was footing the bill as Wolffe flew around the country with Obama for two years. Nor did they appear in the magazine’s own post-election volume.

Newsweek also grumbled that many “juicy” details should have appeared in the magazine since they were footing the bill and already going gentle on that good candidate.

However, it’s hard to imagine Newsweek being any weaker on Obama that it already was. After reading one if its “well-researched” articles on Obama, you’d need a tall cold glass of frosty milk just to make it go down (and maybe whiskey to kill the pain).

“I worked my ass off for Newsweek and they printed what I had,” responded Wolffe, who noted that his Obama interviews had been the source of half a dozen cover stories.

It’s true. The man has no ass. But I digress. Newsweek editor Evan Thomas appeared on NQ’s Sins of Omission a couple of months back. The interview focused on the campaign and asked Thomas about sexism. He just didn’t see it. That’s useful to know when reports surface that Newsweek staffers think Wolffe chugged Kool-aid. I mean, how would they know?

My takeaway (my opinion after listening) from that Thomas interview was that he believed the following:

* Obama got more favorable press coverage, but it didn’t really matter because he would have won anyway.

* Neither Hillary Clinton nor Sarah Palin were competent.

* Sexism did not play a role in how those women were characterized by the press.

* Maybe the press should have dug a little more on Obama.

* Hillary’s stretching of the truth was MUCH worse than Obama’s.

* Caucus problems? What caucus problems?

* The “tone” of a campaign matters more than real events and documentation. Evidence to back this up is not necessary since we all understand tone. (If you don’t the media will explain it to you.)

* Editors rule and reporters drool, so the fawning coverage may better reflect the opinions of those once removed from BO rather than those who actually spend time with him.

* It’s completely fine to ignore bloggers. They aren’t real journalists and don’t know how to think about news anyway.

* Double ditto for the topics bloggers cover.

If you’d like to listen to the interview to see what you think, please do.

But Wolffe got in a dig at Newsweek and Thomas:

In one passage, Wolffe takes a direct shot at the Newsweek’s chief scribe, Evan Thomas, describing him as one of the magazine’s “most senior, and white, writers” whose “racial stereotyping” wasn’t that different from Jeremiah Wright’s inability to “to accept that America was in the process of change.”

Considered weak even by Newsweek standards, Wolffe’s pieces for that magazine were often paired with more “hard-hitting” articles. (I know, I know.) But how do heavy weight journalists conduct such deeply probing research with a subject?

Among his press plane colleagues, Wolffe’s access to the candidate was no secret. After a campaign event at a restaurant in Reno last August, Wolffe and Obama shared a heaping piece of frosted carrot cake as the Secret Service ushered the rest of the press corps to a waiting bus, according to a pool report. Reporters also knew that Wolffe was regularly playing basketball with the candidate – games that were off limits to everyone else.

(An aside here. While the bball games may have reduced Wolffe’s ass, the “heaping piece of frosted carrot cake” added to it. That’s a wash.)

Obama chose Wolffe, as anyone would, because he thought he’d get “good coverage.” But why did Wolffe choose Obama?

Wolffe writes that he identified with Obama because of his own mixed background – his parents hail from different parts of the Jewish diaspora – and his love of basketball. His book is deeply sympathetic to Obama and his viewpoint, and broadly – though not uniformly –accepts the campaign’s view of itself.

———-

On the public stage, Wolffe is best known for his appearances on MSNBC. During the campaign, he would often play the chortling Ed McMahon role to Keith Olbermann, as the host lacerated McCain.

Yep. We know. Even SNL knows. During an absolutely wonderful sendup of Olbermann, Wolffe was depicted as an ineffectual sidekick type. (See timestamps 6:19 and 4:12 if you’re interested).

Newsweek, perhaps sensing Wolffe’s changed allegiances, did not offer him the standard post-election plum job for campaign suck-ups, according to Politico.

When the election ended, the Newsweek brass offered him a new job. Not the White House beat – a natural extension of his campaign coverage – but, he said, “a blog, no less.” He describes the genre in his book as the equivalent of “fried and fast” food, as compared to his own more nutritious “slow food.”

As for the whole blogger vs journalist thing. Whatever. What most people want is journalists who write about news. Not partisan hackery. When “journalists” started calling themselves “news analysts,” they lost their way. They started selling their “understanding” of news rather than straight reporting. And that’s when people can and do vociferously disagree with their assessments. After all, people like to make up their own minds about what news means. That’s part of the general discussion. No one likes to be fed someone else’s opinions and be told that is “straight news” about which there is no debate.

So, will Wolffe’s book sell? Probably. Does it offer nutritious “slow food?” Well, if Newsweek found it too saccharine, I can’t see how this book will offer more “meat on the bone.” I’d look for it to be remaindered soon enough.

And I’d say we still need to wait for a definitive account of the campaign, whether of BO’s or anyone else’s. “Slow food” is SLOW, after all.

  • oowawa

    Well, so Richard Wolffe, the literary lamb (not to be confused with the literary lion, Tom Wolfe), claims to have worked his ass off for Newsweek, a point to which LisaB concurs, noting that

    It’s true. The man has no ass.

    I would argue that Wolfie (not to be confused with the powerful search engine, Wolfram Alpha) in fact only worked half of his ass off for Newsweek, since it is clear that he is now only a half-assed reporter.

  • Diana

    This after Newsweek re-invented themselves to save the magazine. They still don’t get it. They’re as big a joke as Obama and his constant campaigning.

    Although, we know that next week he’ll change his mind on anything he’s said this week. Obama wants to be a star, King of the World, not the president. He’s expecting an Oscar this year. I’ve never seen any star so enamored with themselves they have to have the camera’s on them at all times. But, our president is.

    He’s going to regret that one day, people will get tired of seeing him over and over, with things only getting worse and nothing improving. The broken promises…While they live in the reality of people all around them loosing everything, their homes, their jobs. Charisma will only take you so far and he’s about run out of the gambit on that. The constant campaigning.

    Newsweek wants to be the exclusive Paparazzi/Reporters covering him, having to vie with MSNBC for that post. I don’t know why they don’t just change their names to Obamaweek and Obama’s National Broadcasting Network.

    Great article Lisa, I won’t be buying this book. I’m not giving one dime to him or Newsweek. If I only wanted one view I’d join a cult.

  • Peggy Sue

    Another nail in the MSM’s coffin, Lisa. Your mention of “heavy-weight journalists” should make us all grieve because they are nearly an extinct breed.

    But this says it all:

    “At a book party at Washington’s Café Atlantico Monday night, there were quail eggs and caviar . . .”

    This is what the seduction is all about. Gone are the days of beer and oyster crackers, when the nitty-gritty work, the hard-nosed investigation and the quality of the end product–the story–was the be all.

    These faux-jounalists are all about the perks, the limelight and the aura of power and money.

    They were the first to fall for the Big Lie. At the expense of the people they serve, the American public.

    Call me a romantic but I still believe in honor. And this ain’t it!

    Thanks for the piece, Lisa. And inconvenient reminder: the press has been in bed with power for a long time now. And what better way to control public opinion than to control the message.

    Sickening!

  • H Towell

    Wolffie and KO drool at each other still?Turned msnbc off a year ago.

  • georgiapeach

    They shared a piece of carrot cake while the rest of the press was ushered back to the bus? Sounds more like a date than standard issue “media access”.

  • shannon

    from his slithery “Hello Keith”…to his obnoxious drivel about the Hillary Clinton campaign (and anyone not on board with Baby Jeezus)….right down to a spectacularly bizarre book title: RENEGADE…

    think about that for a second:

    Barry Obama: Renegade!! (This miserable attempt at inspiring awe has been approved by the Democratic Leadership Council).

    through it all Richard Wolffe, I’ll call him Dick, has been nothing if not the essence of stereotypical, effete, brown-nosing, sycophantic leach.

    Now we all know who’s second in line for Robert Gibbs’ job. The difference is if Dick doesn’t like the tone of a Jake Tapper question, Dick can hurtle his caffe latte at him.

    Can’t you just see Richard Wolffe giving Press Secretary spiels with a ceramic cup of Starbucks in hand?

  • http://bullmoosegal.blogspot.com bullmoosegal

    Wasn’t it the Newsweek ed. who said that Obama is ‘kind of like God?’

  • Tricia Spiegel

    Excellent article, Lisa!!!!!

  • http://noquarter foxyladi14

    a lot of us did.

  • http://www.sonicninjakitty.wordpress.com Sonic Ninja Kitty

    Yes, and I’m thinking of subscribing to the National Enquirer–it’s got much better journalism than NewsWeak!

    Great article, LisaB.

  • AngryWhitePerson

    Countdown to when Newsweek prints its last edition.

  • jackie

    Oh Yeah!! Can’t wait.

  • Chicago Joe

    Hmmm. Another “basketball buddy?”

  • TorchWood

    “It’s true The man has no ass”

    Ooooo, SNAP!!!

    Score a direct hit for the girl. Ahem, I mean the lady.

    TW

  • FranSC

    Wolffe was on “Reliable Sources” today and Howard the host read from Wolffe’s book how 0 had asked him to write a book about the campaign and how he was promised access. To his credit, Howard did question him rather severely about all of that. Wolffe looked like the dog with his tail between his legs – very uncomfortable.

    Hopefully this hack is getting the picture that people are on to him – even Newsweek that has to be on a scale from 1-10, an 11 in their lunatic support of his highness.

    And to think each night he said, “Good evening, Kieth” and then proceeded to speak about 0zero and his campaign as though he were some objective observer. If only I had known then that he played basketball with the jerk (0), lingered over coffee and dessert while the other reporters were herded back to the bus, it would have saved some of my sanity.

    It appears that Wolffe didn’t look after his job at NW as well as he should have and deserves to be relagated to a blog instead of WH correspondant. But, at the same time, I think NW powers that be are merely green with envey. They all suck!

  • http://noquarterusa No-nonsense-Nancy

    Very good article. I have a hugh stack of unread Newsweeks that I need to send to recycling. I just can’t stomach them. I last one I tried to read I threw across my bedroom floor.

    BTW, is there a way to watch some of these U tube videos without all the pauses? I am not very internet savvy. Sometimes I just can’t watch them at all if they have long pauses.

  • http://www.noquarterusa.net/blog/2009/06/08/nq-first-responders-steele-wieghs-in-on-sotomayor-wolffe-refutes-marshmallow-label-and-sarah-palin-obsession-lives-on/ NQ First Responders: Steele Weighs in on Sotomayor, Wolffe Refutes Marshmallow Label and Sarah Palin Obsession Lives on : NO QUARTER

    [...] Even Newsweek Thinks Wolffe’s Book is Weak [...]

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