You know. That “A” word that begins with “ASS” and ends with “SINS”?

Oh, Axelrod has reasons for using such below-the-belt language. While we dupes (including me) rant and complain about what “bad cop” Axe is saying about us, the chivalrous “good cop” will appear — gently, reassuringly, forward-looking — in key states*. From the most frequently cited article, “Axelrod: Obama Ready for ‘Contract Killers in Super PAC Land’” at The National Journal:

President Obama’s reelection campaign released a new ad on Monday that paints the president as a warrior fighting for the middle class. The message from the new spot, called “Go,” [VIDEO BELOW] is that Obama has led the nation through the economic crisis.

Here’s the chivalrous One’s video:

From “CONTRACT KILLERS” at Fox News’s Web site:

On the same day the Obama campaign revealed the first in a series of political ads devoid of political attacks, Senior Campaign Advisor David Axelrod derided several Romney backers as “contract killers.”

In a conference call with reporters Monday, Axelrod said the positive spin on the new ads, focusing on Obama’s accomplishments rather than reverting to political attacks, doesn’t preclude the campaign from reacting when it sees fit.

“We’re also going to be prepared, and I want to be clear, to respond to the attacks that we expect to continue from– not just from the Romney campaign but from the Karl and Koch brothers contract killers over there in SuperPAC land, who are going to continue to pound away on behalf of Governor Romney,” Axelrod said. …

Fox News goes further, comparing Axelrod’s below-the-belt language to Obama’s supposedly above-the-fray oratory:


UPDATE / FOOTNOTE (*): “Go” [SEE THE VIDEO ABOVE] will air in Virginia, Pennsylvania, Ohio, Nevada, New Hampshire, Iowa, North Carolina, Florida and Colorado, according to the Obama for America campaign. Axelrod said the campaign plans to spend about $25 million on ads this month.” — The National Journal article.

So Obama is airing his gooey, loverly ad in the KEY states, which I dare not call “battleground states” because the Obama campaign would find that unseemly given that they’re above the mud-slinging, contract-killing ads that those evil SuperPacs produce.

What they don’t mention is that their own Super Pac can’t begin to compete with the SuperPacs that are independently backing Mitt Romney and other Republicans. They’ll say that’s because Mitt et al. have sold their souls to big corporations, but in reality it is Obama himself who, in 2008, got the lion’s share of SuperPac-like ad money. Those same corporations would still gladly give to Obama but they are SMART and they’ve figured out that not only is Obama not made for the job of president, he cannot be counted on to live up to the bargains he made.